Switchback Spring, June 16-18, 2026 in New Orleans, LA
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Switchback at TRE, December 1-3, 2026 in San Antonio, TX

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Browse the most recent Switchback press releases and coverage. Check back often for new announcements and stories.

Hannah Le

Hannah M. Le is the inventor of Buckle Scrunchies, created to solve every runner’s silent but universal struggle of tangled, damaged hair. Inspired by an

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Ben Anderson

Ben started for Karnan Associates in 2022. He works with stores to optimize buying strategies, assortment planning, and retail operations. With a data-driven approach, he

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Sofia Camacho

Sof Camacho is a Mexican non-binary runner and coach with Nike Running NYC and Mile High Run Club. They are also a drag artist and

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Kylee Barton

Kylee spent over 19 years at Nike in Global Footwear Product Creation, specializing in both Development and Product Management. She dedicated six years to the

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Angela Medlin

Angela Medlin is a seasoned design leader, dedicated mentor, and accomplished problem solver. With a career spanning over three decades, she has built an impressive

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Carson Caprara

Carson Caprara joined Brooks in 2005 as a field marketing representative and quickly grew to roles in sales management and footwear. By 2015, he led

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Jason Faustino

Jason Faustino leads Collaborations and Energy for Saucony, a division of Wolverine World Wide, Inc. Responsible for strategy of the brand’s Energy category across performance

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Ashley Mateo

Ashley Mateo is the founder and editor of RUNHER, a quarterly print magazine dedicated to covering the culture, community, and competition of women’s running, which

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Lee Glandorf

Lee Glandorf is a writer, marketer, and endurance athlete. An expert at crafting narratives for companies big and small, she’s ghostwritten essays for NBA MVPs,

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Beth Goldstein

Leveraging expertise from more than 20 years in retail and market research, Beth provides data-driven insights and guidance to brands, manufacturers, and retailers, linking industry

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