Switchback at The Running Event 2024, November 19-21 in Austin, TX
Switchback Spring, June 16-18, 2025 in Nashville, TN


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Exhibit at Switchback at TRE

Exhibit at The Running Event

November 19-21, 2024 | Austin Convention Center | Austin, TX
Switchback at The Running Event (TRE) welcomes outdoor brands to connect and do business with qualified buyers spanning outdoor and run specialty retail. Showcase your brand in this extension of the TRE exhibit hall to grow awareness, strengthen existing relationships, and develop new business prospects.

Launched in 2006, The Running Event (TRE) is North America’s largest run specialty trade show, offering three days of networking, education, business, and celebration to running retailers from across the US.

In 2022 TRE, in response to growing crossover of the outdoor and running markets, launched Switchback at TRE as an outdoor specialty showcase. Expanding both the exhibit hall and educational offerings, TRE 2022 invited outdoor brands and retailers to create a new space for the industry to gather and grow.

Back for a third year this November 19-21 in Austin, TX, Switchback at TRE 2024 is a one-stop opportunity to connect with industry peers, access top run and outdoor retailers, and gain valuable industry insights.

What to Expect

Exhibiting brands will access key run and outdoor specialty retailers – all under one roof – while also being in the company of top brands, including Brooks, HOKA, Nike, Salomon, The North Face, New Balance, and many more. CLICK HERE to see the growing list of TRE 2024 exhibitors.
Do Business

Switchback at TRE creates unmatched opportunity for business. Nowhere else will you find hundreds of run and outdoor specialty retailers, media, and brands all at the same place, at the same time. A lively exhibit hall and thoughtful networking activities foster business and relationship building.

Switchback at The Running Event not only connects you with outdoor specialty retailers and brands, but also with run specialty brand personnel. With similar challenges and business goals, these connections are an opportunity to discuss business strategies and share experiences with peers you typically wouldn’t have the chance to meet.

Brands also have the chance to participate in educational sessions throughout Switchback at TRE. Show floor presentations and panels will feature industry leaders and pioneers sharing insights and having important, interactive conversations about the run and outdoor industry.

Of course, expect to have some fun at Switchback at TRE, too. Events including a morning Trail Cleanup, Opening Night Reception, and the annual Indie 5K make for an unforgettable experience that simultaneously supports networking and relationship building. For an idea of what it’s like at The Running Event and Switchback at TRE, check out the TRE 2023 recap video.

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Get in Touch

Interested in learning more about exhibiting at Switchback? Email [email protected] or email your account representative and our team will be in touch.

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