Switchback Spring, June 16-18, 2026 in New Orleans, LA
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Switchback at TRE, December 1-3, 2026 in San Antonio, TX

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Browse the most recent Switchback press releases and coverage. Check back often for new announcements and stories.

Elizabeth McGarry

Elizabeth McGarry is the Founder and Creative Director of DAUGHTERS And Sons, an award-winning multidisciplinary studio working at the intersection of sport, style, and culture.

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Byron Gartrell

Byron Gartrell serves as the Head of Marketing for Run/Train at PUMA North America, where he has been instrumental in driving the category’s marketing efforts

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Magdalena Boulet

Magda is a seasoned business leader, Olympic athlete, and a key influencer in the endurance world, driven by a deep passion for human physiology and

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Kim Furnari

Kim Furnari is the Director of Apparel Sales at Brooks Running, bringing 28 years of experience in the running industry. Her career began on the

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Christine Bowen

Christine Bowen is an accomplished operations and sales executive with more than 15 years of experience in the sports industry. She is a strategic thinker

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Cat Ayers

As Head of U.S. Marketing at ASICS, Cat leads a dynamic team driving strategy across Brand, Account, Sports Marketing, DTC, and Communications. Cat’s focus is

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Amy Minkel

Amy Minkel is the Chief Operating Officer and Co-Owner of Fleet Feet Charleston. After a 20+ year career in healthcare, she and her husband decided

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Genie McDonnell Beaver

Genie Beaver’s lifelong passion for running ignited the vision for West Stride, a specialty running store she opened in 2008 to serve Atlanta’s running and

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Alexis Saenz

Alexis Saenz is a queer, mixed-race woman originally from the Cheyenne, Ute territories, known as so called Denver, Colorado and resides in Tongva territory, known

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Bianca Botta

Bianca is a seasoned marketing leader specializing in strategic marketing for the outdoor industry. She is currently the Marketing Director for the Trail Running, Active

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Fitz Cahall

After pioneering the early days of online content through podcast, video and social media, Fitz co-founded the brand and story agency Duct Tape Then Beer

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Paul Hendricks

Paul is the Executive Director of The Conservation Alliance and has worked in the fields of conservation and corporate sustainability for over 15 years. Throughout

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