Switchback Spring, June 16-18, 2026 in New Orleans, LA
  •  
Switchback at TRE, December 1-3, 2026 in San Antonio, TX

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Speaker

Kerri Olson

I am an Apparel Buyer at Piragis Northwoods Company, specializing in curating adventure-ready collections that get people outside. My expertise is in Outdoor Lifestyle Apparel, dedicated to re-shaping the way consumers engage in outdoor retail. I am eager to collaborate with fellow professionals and enthusiasts in the collective community that brings innovation to the Outdoor Industry.

Growing up, I had every opportunity to be outside. From camping, canoeing, fishing, skiing, you name it, as a kid we did it. It laid the groundwork for seeking out a way of life that is rooted in outdoors, leading the way to amazing people and places. Being outdoors has been a North Star and I am fortunate to live on the edge of the Boundary Waters Canoe Area Wilderness in Ely, Minnesota with my family.

Sessions