Presented by Patagonia, Running Industry Diversity Coalition (RIDC), and The Conservation Alliance
Protecting and advocating for trail and public land access is critical for the enjoyment of our wild spaces – now and for generations to come. As outdoor access issues grow increasingly more complex, this panel brings together leaders from Patagonia, Running Industry Diversity Coalition (RIDC), and The Conservation Alliance (TCA) for a candid conversation exploring how activists, brands, retailers and athletes alike can inspire their communities to get involved and take action – at the local and national level.
From grassroots organizing and recreation to national policy engagement and widening trail access, the conversation will highlight the responsibility we all share to protect the great outdoors, make it an inclusive place for all, and build lasting engagement rather than one-off action.
Whether you’re a first-time trail runner, busy independent retailer, or a longtime advocate – attendees will leave with a roadmap to help protect our public lands and waters, welcome more people onto the trail, and stand up for the places we all love.
